The Homeward Initiative is a nonprofit program supporting LGBTQ youth and young adults experiencing homelessness in the Philadelphia area. The goal of the site was to clearly explain the program, raise awareness, and help recruit safe, affirming host homes for those in need.

The design uses a colorful, welcoming visual style inspired by the LGBTQ community. A mix of expressive photography and layered color blocks was used to create an eye-catching layout that felt inclusive, hopeful, and human. The site was designed and built on Squarespace, alongside custom outreach flyers, posters, and a logo creation

The finished website and supporting materials created a cohesive visual identity that helped communicate the initiative’s mission and outreach efforts. While the program is currently on pause, the project remains a meaningful example of purpose-driven design focused on clarity, compassion, and community impact.